International business etiquette not a hit on iPhone
Written by ForeignExchange Translations on Tuesday, March 02, 2010
British firm Kwintessential recently became the first translation company to launch an iPhone app. Its International Business Etiquette app features information for business travelers on topics like language use, culture, etiquette, and business protocol. The app is free and requires the iPhone OS 3.1.2.
Unfortunately, the app is not getting a warm reception from iPhone users. As of this writing, there are no reviews but early customer ratings are not encouraging.
This is too bad and kind of surprising because the company's web-based version is really useful. It covers a lot of countries, provides accurate information, and is easy to use.
Has anybody tried the iPhone version? Any impressions you can share?
For other iPhone applications related to health care and translation, take a look at the following posts:
- When cell phones become medical devices
- Translation moves to smartphones
- Science journal Nature jumps on iPhone bandwagon
ForeignExchange's METRiQ quality system provides medical device and pharmaceutical companies with measurable, known translation quality. To learn more, contact ForeignExchange Translations.
(via Twitter)